Oct
13
Fire in Vancouver Harbor Reveals Copywriting Secret
Filed Under Business Email Wealth, Copywriting Secrets, Vancouver Copywriter | Leave a Comment
Vancouver Copywriters Trick of The Day:
Today a giant beanstalk of black smoke dangled outside my window.
It lured me outside like a treat held to my dogs nose.
I wandered straight across town in search of its source.
What I thought was going to take 1 minute, ended up being 5 minutes…then 10 minutes…and after nearly 20 minutes, I reached a smoldering boat being sprayed by a small army of fireman.
Why am I telling you all this?
Simple. When you are approach a new customer you need to say something that did exactly what the fire did to me. Yanked at my curiousity and drew me in.
Ask yourself next time you write something to create an important response, if what you say early is acting like the smoke.
If you’d like me (Ian Vecmanis) to create “Smoke” for you can get a hold of me at my Vancouver Copywriting contact page.
